click-through

1 of 2

noun

ˈklik-ˌthrü 

: an instance of clicking on a link on a web page

click-through rate

also : the volume of click-throughs on a link

click through

2 of 2

verb

clicked through; clicking through; clicks through

transitive verb

: to click on (a link, such as a link for a promotion or advertisement) on a web page that opens a new page or site

They have been pressing all Web sites, including those dedicated to journalism, to accept payment completely or partially based on the number of people clicking through an advertisement or even on the number of people who buy a product.

—Joseph Menn

Examples of click-through in a Sentence

Recent Examples on the Web

Noun

Creative fatigue rarely starts with a dramatic collapse in click-through rate or a sudden spike in cost per lead. — Matt Jayson, Forbes.com, 2 Oct. 2026

Since the emergence of generative AI, publishers have seen drastically lower click-through-rates. — Winston Cho, HollywoodReporter, 18 Sep. 2026

Verb

And there’s plenty more than Korean skin care to click through. — Christa Joanna Lee, Allure, 6 Oct. 2026

And clicking through to a website is still very relevant, especially for commercial queries with clear purchasing or hiring intent. — Peter Boyd, Forbes.com, 5 Oct. 2026

Word History

First Known Use

Noun

1995, in the meaning defined above

Verb

1993, in the meaning defined above

Rhymes for click-through

• accrue
• ado
• ainu
• aircrew
• airscrew
• anew
• askew
• baboo
• babu
• bamboo
• beaucoup
• bijou